Why the Benelux region?
Why should you choose for the Benelux region?
It is small on the map but despite the small land mass the population density is one of the highest in Europe with 29 million people. The high consumer spending power and the strong retail chains both on-, and off-line makes this market a highly desirable market to expand your products in.
Benelux facts
- The Benelux market consists of 3 countries: The Netherlands, Belgium and Luxemburg
- Small land mass 75.000 km2
- High population density 29 million (330 inhabitants per km2 vs 145 per km2 in China and 23 per km2 in the USA)
- High spending power with `1 currency (Euro)
- Professional level of on, and off-line retailers